SocialWire / Compare / NewsWhip
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SocialWire vs. NewsWhip
NewsWhip, now part of Sprout Social, is an enterprise platform for tracking stories across the web and social, sold through demos. SocialWire is built for publishers who want to follow their own lists of accounts and see which posts are overperforming, with monthly plans and no sales call.
Updated October 2026
| SocialWire | NewsWhip | |
|---|---|---|
| Owner | Independent, built by journalists | Sprout Social (since July 2025) |
| Built for | Publishers, newsrooms, reporters | Publishers, brands, PR agencies, government, nonprofits |
| How you buy | Sign up online, 14-day free trial | Request a demo |
| Price | From $99/month, published | Not published |
| What you track | Lists of accounts you choose | Stories and topics across the web and social |
| How posts are ranked | ×normal against each account's typical post | Interactions, velocity, overperformance and predicted interactions |
| Platforms | Facebook, Instagram, X, Threads, YouTube, Bluesky | Web, Facebook, X, Instagram, YouTube, TikTok, Reddit, Substack |
| History | Recent history for each account you add, growing from there | More than 7 years |
| AI assistants | Connects to Claude and ChatGPT | Not listed on its site |
Where NewsWhip is stronger
NewsWhip covers more platforms, tracks web articles as well as social posts, keeps years of history and forecasts how well a story will do. If you need all of that and have an enterprise budget, it's a serious option.
Where SocialWire is stronger
- You can start today. No demo call, no annual contract.
- It's built around your lists. You choose the accounts that matter to your coverage, the way CrowdTangle worked.
- It's fair to small accounts. Every post is judged against its own account's normal, so a local page can top a list that includes national outlets.
- It covers Threads and Bluesky.
- It's built for newsrooms. Brands and PR teams aren't the main customer.
Find the story before it trends.
14-day free trial. Plans from $99 a month. See pricing →